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new product: pic's really good smooth peanut butter

Here at last!


Same great taste, same great ethos as the original Pic's Really Good Peanut Butter, but completely lump and crunch free (some people prefer it like that). 


We love Pic's smooth because it is sugar free and low in salt (even lower if you choose the unsalted variety) and tastes completely different to supermarket brands. It was made from A grade Australian peanuts, until the Qld floods drowned the peanut crop and they had to work with their Australian nut broker to find another high quality source in Argentina... but it's still made in NZ and it's still awesome.


Check out the Pic's range on

Pic and the big toaster hit the road in NZ


October 2012 is Pic’s Really Good Peanut Butter’s fifth birthday, and Pic Picot is on the road in New Zealand to celebrate in all sorts of places, dishing up hot and crispy toast with lashings of Pic’s peanut butter.

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